Market Research Databases and Other Resources
Market Research Databases
- IBISWorld This link opens in a new windowIBISWorld provides industry reports at the 5-digit NAICS level offering the latest content on 700+ industries. Reports contain key statistics and analysis on market characteristics, operating conditions, current and forecast performance, major industry participants and more. Industry reports are also available at the state level for select states and industries.
- Statista This link opens in a new windowStatista.com consolidates over 2.5 million data points on over 80,000 topics from more than 22,500 sources and makes it available on four platforms: German, English, French and Spanish. Our Market Outlooks provide market sizes, forecasts and other indicators for the digital economy, key consumer markets and relevant automotive markets for up to 50 countries. The Global Consumer Survey allows analyses of consumer behavior and media usage in the on- and offline world based on the data of 120,000 consumers from 28 countries, who were surveyed about 50 topics and 1400 brands.
- Mintel Reports This link opens in a new window
Mintel offers a series of research reports covering the US and European marketplace. Each market research report combines data & analysis of the competitive landscape, market-share analysis and consumer profiles. Complex demographic issues are broken into easy-to-understand sections, explaining consumer behavior and demonstrating the structure of the market.
- Passport This link opens in a new windowEuromonitor's Passport database is an online business information system providing business intelligence on countries, consumers and industries. It offers integrated access to statistics, market reports, company profiles and information sources.
- Economist Intelligence - EIU This link opens in a new window
**Sometimes this link works only after the second or third try.** The Economist Intelligence Unit provides a constant flow of analysis and forecasts on more than 200 countries and eight key industries.Country analysis includes in-depth economic, political, business, and industry information. Trends, forecasts, market indicators, and more. Contains EIU Viewpoint and Country Commerce.
Top Marketing Journals Available from Copley Library
- Journal of MarketingDatabase: Business Source Premier
Available from 1936-present - Journal of the Academy of Marketing ScienceDatabase: Business Source Premier
3/1/1973 - present (recent year not available) - Journal of Marketing ResearchDatabase: Business Source Premier
1964-present - Marketing ScienceDatabase: Informs
1998-present - Journal of Consumer ResearchDatabase: Business Source Premier
1974 - present - Journal of RetailingDatabase: Science Direct
1994-present - Journal of Consumer PsychologyDatabase: Wiley Online
1997-present
